High-Level Forum on the Silver Economy 2025

Reimagining Life, Work & Community

Manchester, the United Nations & Virtual

2025 Silver Economy Forum Agenda

In Formation

This year’s agenda will include two days of high-level meetings in Manchester, a series of roundtables on related issues, exciting site visits to age-friendly businesses as well as multiple gatherings and opportunities for networking.

This year’s main Forum will be held in Sister Auditorium at the Renold Innovation Hub in Manchester City Centre

We will return to the United Nations afterwards for a continuation of the discussion and a presentation of our findings.

DAY ONE
DAY TWO
Remarks
Interactive
Keynote
Fireside Chat
Panel

Melissa Gong Mitchell

Executive Director, Global Coalition on Aging

Vivienne Parry OBE

Science Writer, Broadcaster
Day One
Manchester

An exploration of the key components and strategic assets that make cities truly age-friendly. Where thoughtful design, forward-looking policies, innovative practices and more create environments that are inclusive of older populations and essential for sustainable urban futures.

Moderator: Jane Barratt

Global Aging and Health System Strategist

Andy Burnham

Mayor of Greater Manchester
Day One
Manchester
Fireside Chat

At 11:00AM on 11 November, the United Kingdom observes a two-minute silence to remember and honor all those who have lost their lives in military service. The nation pauses to reflect on the service and sacrifice of the Armed Forces, marking the exact time the First World War ended in 1918.

Day One
Manchester

Building vaccine confidence among older adults is essential for reducing avoidable healthcare costs, preventing system strain, and promoting healthier aging. This panel examines systemic, behavioral, and community-level strategies for rebuilding trust in vaccines and cultivating a prevention-first mindset.

Moderator: Madeleine Breckon

Vice President, Vaccine Product and Pipeline, Global Communications and Government Affairs, GSK

Andy Burnham

Mayor of Greater Manchester

Heidi Larson

Founding Director, the Vaccine Confidence Project, former head of Global Immunisation Communication at UNICEF

Adrian Hayter

Medical Director for Clinical Policy, Royal College of General Practitioners
Day One
Manchester
Panel

Age-friendly mayors, officials, and civil-society leaders will address the shared challenges of building successful age-friendly cities and explore whether common principles can guide a global roadmap. Examples from diverse initiatives will surface transferable strategies that apply across geographies and cultures.

Moderator: Gregor Sneddon

Secretary General, International Federation on Ageing

Juan Mari Aburto

Mayor of Bilbao City Council, Spain

Du Peng

Dean, School of Population and Health, Renmin University of China

Ingrid Sheard

Deputy Mayor of Greater Lincolnshire
Day One
Manchester
Panel

Assistant Secretary-General Navid Hanif will examine how population aging is reshaping development priorities in the context of the UN Decade of Healthy Ageing and the Sustainable Development Goals. He will highlight why integrating longevity into strategies for fiscal planning, social resilience, and inclusive growth is essential for building sustainable societies.

Navid Hanif

Assistant Secretary-General for Economic Development, Department of Economic and Social Affairs (DESA), United Nations
Day One
Manchester
Keynote

Longer lives are rewriting the rules of the global economy. From labor markets and retirement systems to healthcare, productivity, and social infrastructure, the economic implications of aging are profound. This panel brings together leading thinkers to explore how longevity can drive growth, reshape policy, and catalyze a new approach to 21st-century economic planning.

Moderator: Connie Weaver

Treasurer, National Council on Aging (NCOA) Board of Directors; Former Chief Marketing Officer, Equitable

Dr. Dai Yamawaki, CFA

Vice President (Equities) Nomura Asset Management, UK

Daniel Murphy

Risk and Resilience Specialist, World Economic Forum

Siobhan Casey

Commissioner for Older People, Northern Ireland

Catherine Collinson

Founding CEO and President, Transamerica Institute
Day One
Manchester
Panel
Recess

LUNCH

12:50 GMT
Day One
Manchester
Recess

High Touch meets High Tech as the worlds of technology and home care come together to redefine what is possible in care delivery. This conversation explores how their integration can provide the roadmap for reshaping healthcare: making it more connected, compassionate, and designed for aging well at home.

Moderator: John Beard

Irene Diamond Professor of Epidemiology and Health Policy and Management, and Director, International Longevity Center USA, Columbia University

Ian Clarkson

President, Honor Technology
Day One
Manchester
Fireside Chat

Stefan Oelrich

Member of the Board of Management and President of Pharmaceuticals, Bayer Pharmaceuticals
Day One
Manchester
Video

2025 marks a pivotal convergence in global health: the UN High-Level Meeting on NCDs and the midpoint of the UN Decade of Healthy Ageing. But aging is still too often sidelined in global health conversations. This panel brings together leaders to make the case that older adults—and the demographic, economic, and health implications of global aging—are the through line for setting policy across health, labor, economics and more. Opening keynote with H.E. Abdulaziz Al-Wasil.

Moderator: Amal Abou Rafeh

Chief, Programme on Ageing Section, Department of Economic and Social Affairs (DESA), United Nations

Karen Hertz

President, Fragility Fracture Network (FFN)

Cesar Rafael Garcia Morales

CEO AVU Mexico, Silver Economy Specialist, IFC/World Bank

Toby Cousens

Commercial Lead for RSV, Int’l Commercial Office, Pfizer

Mark Westwood

Professor, St Bartholomew's Hospital, London
Day One
Manchester
Panel

Strong, connected communities are the backbone of every successful age-friendly environment. Whether through relationships between neighbors, intergenerational collaboration, or partnerships with local institutions, these connections can enable prevention. This panel will explore how innovative community engagement programs have advanced the age-friendly effort.

Moderator: Pam Mangat

Head of Creative, BBC StoryWorks Commercial Production

Dr. Terris King

Pastor, Liberty Grace Church, and former Senior Executive Director of Minority Health, Centers for Medicare and Medicaid Services

Lars Hartenstein

Co-Founder & Director of Healthy Longevity, McKinsey Health Institute

Mike Geary

CEO, City in the Community, Manchester City Football Club

Michael Schur

Global Wellness Practice Leader, Senior Associate, Gensler
Day One
Manchester
Panel
Recess

BREAK

15:35 GMT
Day One
Manchester
Recess

Success in age-friendly initiatives depends on assembling the right team—people, organizations, and resources unified around shared goals where the collective impact exceeds individual contributions. Leaders of Greater Manchester's Age-Friendly movement will share how their essential operations integrate and collaborate to maximize return on investment, demonstrating the transformative power of coordinated partnership.

Moderator: Paul McGarry

Head of the Greater Manchester Aging Hub; Assistant Director of the Public Service Reform Directorate, Greater Manchester Combined Authority

Shannon Conway

Co-Founder, Picture This

Lynne Ridsdale

Chief Executive, Bury Council

Elaine Unegbu

Chair, Age Friendly Manchester Older People’s Board

Councillor Bev Craig

Leader, Manchester City Council

David Sinclair

Chief Executive, ILC-UK
Day One
Manchester
Panel

Alzheimer’s disease has been recognized as the 21st century scourge, profoundly affecting healthy aging, caregiving, workforce productivity related to employee caregiving demands, and the silver economy itself. This fireside will explore how Alzheimer’s can learn from another 21st century age-related NCD, cancer, in areas such as awareness and stigma, research funding, and regulatory and reimbursement models. What are we doing right in the AD space, and what can we learn from cancer? How do the two support each other?

Moderator: Amanda Stucke, MPH

Principal, Health Policy & Insights, Economist Impact & Partnership Lead, Health Inclusivity Index

Chris Lynch

Deputy CEO & Director of Policy & Communications, Alzheimer’s Disease International

Rosa Giuliani

Consultant Medical Oncologist, Guy’s and St Thomas’ NHS Foundation Trust
Day One
Manchester
Fireside Chat

A panel to address emerging ideas and bold strategies shaping the future of healthy aging worldwide.

Moderator: Michael W. Hodin, PhD

CEO, Global Coalition on Aging

Mike Devoy

EVP, Chief Medical Officer of Bayer AG
Day One
Manchester
Fireside Chat
DAY TWO

With insights from her three decades of leadership at Bank of America, Lorna Sabbia highlights the role of financial well-being in building stronger communities and driving growth in the silver economy.

Lorna Sabbia

Managing Director, Head of Workplace Benefits, Bank of America
Day Two
Manchester
Video

Leaders of the roundtable discussions on Day One will share key findings and action items on topics spanning from prevention strategies for health system resilience to wealth in an era of unprecedented longevity. Panelists will present opportunities for further idea sharing and collaboration.

Moderator: Hans Groth, MD, MBA

Chairman of the Board, World Demographic & Ageing Forum

Day Two
Manchester
Panel

Storytelling has the power to make AMR understood by a mass audience, whether through personal accounts or new ways of framing familiar challenges. By highlighting the human element, narratives can overcome communication barriers and connect more effectively with both policymakers and the public. A video introduction from Bill Pullman, previewing his upcoming AMR documentary.

Moderator: Pol Vandenbroucke

Chairman, Global Longevity Council, World Demographic & Ageing Forum; Vice President, Global Government Affairs, Shionogi

Dame Sally Davies

UK Special Envoy on AMR

Robin Hiley

CEO/Artistic Director of Scottish Charity Charades Theatre Company & Composer/Lyricist of musical LIFELINE

Mohsen Naghavi

MD, MPH, PhD, Professor of Health Metric Science, Institute for Health Metrics and Evaluation (IHME), University of Washington
Day Two
Manchester
Panel

The longevity boom is creating one of the fastest-growing markets in the world and cities are on the front lines of innovation. From housing and mobility to tech-enabled services, the demand for age-smart solutions is being met with a market that understands and embraces these developments. This panel will explore how investors, venture capital, and public-private partnerships are fueling innovation in the Silver Economy by building cities that work for all ages.

Moderator: Ian Philp, MD

Founder & CEO, Age Care Technologies

Sydney Hughes

Founder & CEO, SeniorProof™

Alan Pitcher

Commercial Director UKI, Essilor Luxottica

Peter Mangan

Founder & CEO, Freebird Club
Day Two
Manchester
Panel

Mayor Steve Rotheram joins Carole Easton to discuss how the Liverpool City Region is enabling older adults to prosper through investments in housing, energy, transport infrastructure, and lifelong learning. The conversation will highlight how these initiatives, shaped by changing demographics, are building a fairer, more inclusive, and future-ready city region.

Moderator: Carole Easton, PhD

Chief Executive, Centre for Aging Better

Steve Rotheram

Mayor of the Liverpool City Region
Day Two
Manchester
Fireside Chat
Recess

BREAK

10:35 GMT
Day Two
Manchester
Recess

Leaders from business, advocacy, and media explore how women are driving the future of the longevity economy, redefining work across generations, and advancing the policies and practices that make it possible. Introduction on the Women of the Silver Economy (WISE) Council by Melissa Gong Mitchell.

Moderator: Eleanor Mills

Founder & Editor-in-Chief, Noon; Host of The Queenager Newsletter and Podcast; Former Editorial Director, The Sunday Times

Melissa Gong Mitchell

Executive Director, Global Coalition on Aging

Margaret Gillis

Founding President, International Longevity Centre Canada

Lyndsey Simpson

Founder and CEO, 55/Redefined Group
Day Two
Manchester
Panel
11:35 GMT

The $22 trillion global silver economy is an increasingly vital driver of growth and sustainability worldwide. This fireside will highlight lessons from super-aging Japan and showcase where innovative policies and emerging markets are converging to shape the future of the silver economy.

Moderator: Dr. Jane Barratt

Global Aging and Health System Strategist

Minoru Sasaki

Principal Deputy Director, Healthcare and Industries Div., Ministry of Economy Trade & Industry (METI), Japan
Day Two
Manchester
Fireside Chat

With personal and government budgets at the brink, what strategies can help ensure sustainable care systems, tackle the pandemic of loneliness, and bring dignity and respect to caregivers and care recipients? Panelists will shed light on the policy changes and mindset shifts needed to create effective care systems for this generation and the next. Opening with a clip from the new documentary, Viva Verdi!, produced by Christine La Monte.

Moderator: Frances Fitzgerald

Chair, Home and Community Care Ireland, Former Tánaiste (Deputy Prime Minister)

Martin Jones MBE

CEO UK & International, Home Instead

Joseph Musgrave

CEO of Home and Community Care Ireland (HCCI)

Judy Martin

Board Director, Global Ageing Network/Executive Lead – International, SAGE Study Tours

Emiko Masaki

Principal Health Specialist, Asian Development Bank
Day Two
Manchester
Panel

Highlights of Kanagawa’s whole-of-community model that promotes early action, self-management, and supportive environments to narrow the gap between life and healthy life.

Day Two
Manchester
Video
12:35 GMT

Closing the program with concrete commitments and next steps. This session focuses on translating the forum's insights into actionable initiatives, partnerships, and policy changes that will drive meaningful progress in creating age-friendly communities globally.

Michael Hodin

CEO, Global Coalition on Aging

Melissa Gong Mitchell

Executive Director, Global Coalition on Aging
Day Two
Manchester
Fireside Chat
Day Two
Manchester

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